🌎 Global K-Beauty & Life Style Hub, New York!

• A city where dozens of new beauty products are launched every month

• The city with the largest number of Sephora stores in North America

• Capture the first purchasing touchpoint of North American consumers – start in New York

✨ Event Overview

• Date: October 16 (Thu) – 18 (Sat), 2025

• Venue: Duggal Greenhouse, Brooklyn (63 Flushing Ave, Brooklyn, NY 11205)

• Scale: 10,000 participants, K-Startup & Culture Festival

✨ Program

• KOOM Stamp Tour: Collect stamps by visiting booths & receive a KOOM Kit

• Brand Individual Program: Brands can freely design interactive content/games

✨ Special Benefit – KOOM Kit

• Limited-edition package exclusively made up of participating brand products

• Unboxing video content & viral exposure by top TikTok influencers (5.1M followers)

• Featured by global media (New York Times, CNN, etc.), ensuring massive press coverage